Alternative Storage Solution
A solution to easier access to kitchen corners, opening opportunities for organization and accessibility.
Fit into a Variety of Kitchen Styles
Opportunities to style the Coreleva to fit perfectly into your dream kitchen.
Sneaky Storage or Vertical Assistance
Access hard-to-reach corners with ease or hide away special & important items
Accessibility
Data gathered in interviews and surveys involving 20+ indivuduals from various backgrounds. (Primary Research
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33%
33% of respondents under age 30 stated that they required assistance with accessing taller cabinetry
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83%
83% of respondents over age 30 stated that they required assistance with accessing taller cabinetry
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91%
91% Of respondents listed enjoying cabinet add-ons and/or would want to own them
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100%
100% of respondents listed using their cabinetry at least once a day, a majority listed using them 2-3 times a day
Finances
Data gathered surrounding cabinetry and the economy. (Secondary Research)
$160 Billion
According to Mordor Intelligence, a company conducting in-depth Research Analysis, the cabinetry and cabinetry-related devices market is a massive, continuously growing market.
They estimate the total value of the market to be around 160 Billion USD by the year 2025.
$49.7 billion
According to Cision PR Newswire, distributor of press releases, the overall estimated retail market value for products surrounding kitchen remodels or replacement project activity is $49.7 billion.
$15,000 +
Cision Newswire also states that 48% of kitchen remodels and replacement projects cost over $15,000. Kitchen remodels usually cost between $10,000 and $40,000.
With Kitchens and Cabinetry being such an essential part of a home and the daily lives of many individuals, cabinetry can become a very personal part of people's lives without them realizing it. When homeowners spend thousands of dollars on creating their perfect living environment they want to have the best options at the most affordable price.
Custom and semi-custom cabinetry together take up almost 50% of cabinetry sales when it comes to kitchen projects. Hundreds of cabinetry additions and inserts are currently available to create a more efficient and livable kitchen environment and kitchens are able to be adapted and change over time to keep up with the changing needs of the homes occupants.
Cabinetry Percentages
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Other
14%
Custom
12%
Semi-Custom
33%
Stock
41%
Common adjustments for custom cabinetry are for adjustments to fit the available space. Common additions to cabinetry focus on increasing the quality of life surrounding areas of interest such as:
- Organization
- Accessibility
- Personalization
Personas
How might we assist all types of users in the kitchen environment?
User: Mary Westington
Occupation: Retired
Income: Fixed
Age: 86
Interests: Hosting family gatherings to see relatives and keep up with all of the changes and excitement of everyone's lives.
Most significant struggles in the kitchen: Has a tough time at her age being able to take her appliances out from the cabinetry, whether they are low or high. Has a hard time reaching the upper levels of her kitchen without assistance, such as a stool.
Would greatly appreciate a way to store and access her larger devices so that she can continue cooking family recipes and meals for her gatherings.
Needs: Safe access to tall cabinetry, assistance moving heavy coking appliances
How can we make a solution to fit changing needs that is available at a fixed income?
How can we extend accessibility to even the most uncommon places?
User: Tyler Zubriki
Occupation: General Manager
Income: Steady, reliable
Age: 52
Interests: Lives an active lifestyle training his dogs and likes to keep an intrinsic eye on other interests such as art and cinema. Loves gathering the newest technology surrounding life including the latest kitchen gadgets.
Most significant struggles in the kitchen: Has a hard time managing where to place all his cooking appliances and finds some of his lesser-used cabinetry to be too much of a hassle to fit appliances into.
Would greatly appreciate a way to utilize the lesser-used areas in his kitchen in order to fit all types of devices.
Needs: Better ways to utilize space, more optimized storage
What areas can we look towards that have no present solutions?
How might we create a life-long solution that withstands the test of time?
User: Susan C.
Occupation: Yoga Studio Owner/Instructor
Income: Stable, reliable
Age: 29
Interests: A passion for yoga, dogs, and relaxing and taking in her surroundings. Loves settling down with a good book and a glass of wine. Explores new recipes to cook with her fiance at least twice a week and never shies away from adding some spice to the pot.
Most significant struggles in the kitchen: Currently looking to own their first home and wants to include only the best cabinetry accessories to make navigating the space with a partner as easy as possible.
Would greatly appreciate a device that improves their quality of life and would last a lifetime.
Needs: Affordable life-long products and solutions
How can we make a solution that belongs in the kitchen and stands out from the competition?
How can we design a device that fits into an extremely customizable space?
User: Christoper Murtz
Occupation: Professional Kitchen Designer
Income: ------
Age: 45
Interests: Loves spending their time on the golf course or watching college football. Always keeps on top of the newest trends when it comes to house and kitchen design so that he can deliver only top-of-the-line designs to his customers.
Most significant struggles in the kitchen: Has a rough time designing with corners, and would almost completely eliminate them entirely in some of his designs in order to avoid the hassle.
Would thoroughly enjoy a solution to the kitchen-corner dilemma that would be marketable, stylish, and perhaps even be in front of the trends.
Needs: A kitchen-corner solution that fits into the kitchen cabinetry market for designers and buyers
What can we add to a kitchen design that promotes unity and functionality in kitchen spaces?
Sketches
The Coreleva is an alternative cabinetry accessory that enables the user to have another angle of access to reach the tall corners of their kitchen while giving them a variety of other uses such as hidden storage and appliance lifts.
Accessibility around the kitchen was the main focus of the device as well as finding an area in which many cabinetry companies lacked options.
The final design for a pull-down shelf that inhabits the upper corners of kitchen layouts. The design features two gas springs to assist with opening and closing that can be removed and replaced as well as an additional middle shelf that can be taken out for more space. Minimizing components, wires, and other unnecessary additions was part of the goal, thought this can be looked back to in a later time.
Storyboard for interacting with the device. Several options to bring the Coreleva down and for lifting it back up comfortably,
Storyboard for removing and adding the middle shelf of the Coreleva.
Designed for ease with kitchen styles in mind, match the body to the style of your kitchen to maintain unity. Finished options blend completely into a kitchen even when the device is not visible. Dark metallic hardware avoids drawing the eyes away from the rest of your kitchen and the base knob can be replaced to whatever style is needed to match your kitchen. Classic wood styles to be available for those who enjoy a more old-fashioned style while colorful finish and material options for those who want a more modern pop!
